Your Purpose Becomes Your “Permission”

There was a time, not so long ago, when the idea of sharing my story felt like an act of trespass.

When I first started putting pen to paper (or fingers to keys) to document my journey, I didn't see myself as a "storyteller" or a leader. In fact, I was so gripped by the fear of being seen that I seriously contemplated publishing everything under a pseudonym.

I felt that the lessons I had learned—the hard-won insights and the messy parts—could absolutely benefit others. I wanted the message to exist, but I didn't believe I deserved to be the one to deliver it. I was wrestling with that classic, heavy question: "Who am I to take up this space?"

But as I continued to write, and as I continued to build the foundations of Meshin Movement, something shifted. I didn't just find a marketing angle; I found my voice.

The Source of the Sound

So often, we talk about "finding your voice" as if it’s a physical object hidden in a drawer. But for me, finding my voice wasn't about vocal range or clever wordplay. It was about alignment.

I found my voice the moment I stopped looking outward for validation and started looking inward at my core beliefs. Once I finally articulated what I truly stand for—the purpose that gets me out of bed and the "why" behind every brand I help—the hesitation began to melt away.

I realized that the same purpose guiding my business was the exact same path to greater joy in my personal life. They weren't two separate entities; they were two expressions of the same truth.

From Self-Promotion to Service

The biggest hurdle to using our voice is often the misconception that sharing our story is an act of self-promotion. We worry about the spotlight. We worry about ego.

But here is the true story: When you speak about what truly matters to you, it stops being about you.

When your voice is rooted in a genuine desire to benefit others, it’s much easier to speak your mind. You aren't "taking up space" that belongs to someone else; you are creating a bridge. You aren't performing; you are being.

Did it take hesitation at first? Absolutely. I spent months in the shadow of imposter syndrome. But having a clear purpose did what a purpose is meant to do—it rallied me to act on behalf of something bigger than my own fear.

Your story deserves space in the world. Not because you are perfect, but because your perspective is a gift that someone else is currently waiting for.

✋ Try This: The One-Sentence Anchor

If you feel like you’re still searching for that resonance, try this exercise:

What do you truly stand for? Write it down in just one sentence. Don't overthink it. Don't edit it for "professionalism." Just write the raw truth.

Once you have that sentence, notice how speaking from that core belief makes everything else—the emails, the pitches, the hard conversations—so much easier to say. Your authentic voice emerges the moment you stop apologizing for the value you bring to someone who needs to hear it.

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Your Personal Narrative Could Be a Barrier to GTM Success

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Why Perfect Stories Don’t Connect