Laura Nespoli Laura Nespoli

The Power & Responsibility of our Industry

Starting the conversation to go beyond brand purpose and consider our purpose as marketing and advertising industry. How do we inspire doing more with the power and responsibility of the world’s biggest stage? (Originally published in MediaPost on 2/2/2021)

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Laura Nespoli Laura Nespoli

Luck + Meshin

Standing on the frontier of what comes next for Meshin, I reflect on the luck I’ve had in the magic of how it all began.

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Laura Nespoli Laura Nespoli

Champion for Greater ROC

Proud to be champions of Greater ROC and do all we can to help this place “brand” be a true lens for any individual to celebrate their Rochester and where we are going as one region, many strong.

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Laura Nespoli Laura Nespoli

Purpose in Practice

A look at how a clearly articulated purpose can align teams and help create unified movement in the best and worst of times.

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Laura Nespoli Laura Nespoli

When We Meshin Together

We don't "plug, in." If you can plug in, you can also plug out. When we partner with you, we “mesh in” together.

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Laura Nespoli Laura Nespoli

When We Say Purpose

Purpose aligns teams and gives them focus to connect with their customers in meaningful ways.

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Laura Nespoli Laura Nespoli

Courageous Choices Begin With Purpose

Especially in the face of change and evolution, a clearly defined purpose keeps everyone in the organization aligned, inspired and clear on how to approach the tough calls. Purpose gives us permission to persevere.

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Laura Nespoli Laura Nespoli

We Made Something

What began as an idea to create a new way for people to find meaningful and moving connection now lives in true form.

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Laura Nespoli Laura Nespoli

Humanity at the other end

The portrait of us on our about page has a very important story behind it. It’s a story of human connection. A trail of connections.

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Laura Nespoli Laura Nespoli

Lead by purpose

Letting ourselves be vulnerable enough to try and fail opened up the capacity to try and succeed

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